Measles: how does it spread and how can I protect my child?

. UK edition

Red measles rash on a toddler's face; the child has fine fair hair and is sucking a purple dummy; they are wearing a top with a blue and green checked hood.
The measles rash starts on the face and behind the ears before spreading to the rest of the body. Photograph: _jure/Getty Images

A measles outbreak among unvaccinated children in London comes amid a global increase in infections

A measles outbreak in London is affecting unvaccinated children under the age of 10, and comes amid an increase in infections globally.

The UK was among six countries to lose the measles-free status granted by the World Health Organization (WHO) last month. Experts are calling on governments to urgently boost vaccination rates to stop measles infecting more children.

What is measles?

Measles is a highly infectious viral illness that can spread very easily among people who are not fully vaccinated.

It usually starts with cold-like symptoms, followed by a rash a few days later. The rash starts on the face and behind the ears before spreading to the rest of the body.

The spots of the measles rash, which are not usually itchy, are sometimes raised and join together to form blotchy patches. Some people may also get small spots in their mouth.

How does measles spread?

Measles is spread when an infected person breathes, coughs or sneezes. One case can generate 18 secondary infections. Nine out of 10 unvaccinated people will catch it if exposed.

A person is infectious from when they first have symptoms (about four days before the rash appears) until four days after they get the rash.

Health experts recommend opening windows and doors to help reduce the risk of measles spreading, frequently washing hands with soap and warm water, and using tissues when you cough or sneeze and throwing them in the bin immediately afterwards.

Sharing cutlery, cups, towels, clothes or bedding should be avoided.

What are the risks posed by measles?

While many people recover, the illness can lead to serious complications such as pneumonia or brain inflammation. In rare cases, measles can result in long-term disability or death.

Babies and people with weakened immune systems are more at risk. Measles can also cause miscarriage or stillbirth, premature birth (before the 37th week of pregnancy), and a baby to have a low birthweight.

Despite a safe and cost-effective vaccine being available, in 2024 there were 95,000 measles deaths globally, according to the WHO. Most were unvaccinated children under the age of five.

Why are measles cases rising?

Measles is entirely avoidable with a jab but is very contagious, and so is among the first illnesses to rebound when vaccine rates decline.

Health experts say growing numbers of measles outbreaks worldwide come as people are increasingly mistrustful or sceptical of vaccines after the Covid-19 pandemic.

In January, the UK lost its measles-free status, granted by the WHO if there has been an absence of endemic cases in a country for at least 12 months. Spain, Austria, Armenia, Azerbaijan and Uzbekistan also lost their status.

Experts say this is a global challenge. Several other European nations already have regular measles transmission, including France and Romania. Canada lost its elimination status in 2025, and the US is trying to retain its status as it too grapples with a rise in infections.

How can the world keep measles at bay?

Herd immunity driven by community-wide vaccination is the only way to prevent measles, with 95% coverage the threshold, according to the WHO. This is high because measles is one of the world’s most infectious diseases, remaining contagious in the air or on surfaces for up to two hours.

In the UK, only 84% of children had the two doses needed for full protection in 2024. There were 2,911 confirmed cases in England that year, the most since 2012.

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Globally, the proportion of children receiving a first dose of measles vaccine was also 84% in 2024, below the 2019 level of 86%.

How can I protect my child?

There is no treatment for measles, but two doses of a measles vaccine provide high levels of protection and help prevent further outbreaks.

Both the MMRV and MMR vaccines provide protection against measles, mumps and rubella and the MMRV vaccine also provides protection from chickenpox. The MMRV vaccine is usually offered to children when they are 12 months and 18 months old.

What are the signs and symptoms to look out for?

Symptoms of measles usually begin 10 to 14 days after exposure to the virus. A prominent rash is the most visible.

Early symptoms tend to last between four and seven days. They include a running nose, cough, red and watery eyes and small white spots inside the cheeks.

The rash begins about seven to 18 days after exposure, usually on the face and upper neck. It spreads over three days, eventually to the hands and feet. It can last up to a week before fading.